Which tube is right for you?

Classic
The daily tube for adults. Rennou® at everyday strength, for brushing morning and night.
Shop Classicfluoride-free.
powered by Rennou®.
rapid enamel remineralization.
not harmful if accidentally swallowed.
endorsed by dentists worldwide.
the first viable alternative to fluoride.
featured in The New York Times and Forbes.
Red Dot Award winner.

Why cacao instead of fluoride?
Most toothpaste uses fluoride. Theodent® uses Rennou®, a patented active ingredient whose key compound comes from cacao, the fruit that is better known for what it becomes: chocolate. Rennou® is not harmful if accidentally swallowed, and in a randomized, double-blind study, its key compound remineralized enamel at concentrations 71 times lower than fluoride (Caries Research, 2013).

Clinically proven
Read the peer-reviewed research that demonstrates the safety and efficacy of Rennou® when compared directly to fluoride.

Every ingredient earns its place
Rennou® gets the attention, but the same care goes into everything around it. Every Theodent® formula is built to be as clean as possible. Read about every ingredient and its purpose in our formulas.
Rennou® vs. fluoride and nano-hydroxyapatite
¹ Amaechi et al., Caries Research 47:399–405, 2013 (randomized, double-blind).
Blog posts

Why we removed titanium dioxide from Theodent®
Every Theodent® product is now made without titanium dioxide. The change came from something we try to do constantly: look critically at the products we make, including ingredients that may have be...

Food of the Gods: The 289-Year-Old Name Behind Your Toothpaste
How an 18th-century botanist's name for the cacao tree, Theobroma (“food of the gods”), leads straight to the theobromine behind our Rennou® toothpaste.

Mainstream Science Catches Up to Long-Standing Fluoride Concerns
Recent findings from the National Toxicology Program are bringing long-standing concerns about fluoride into the mainstream. This groundbreaking study reveals a potential link between higher fluori...


